seabourn yachts:
rare experience campaign

print.

Rare Experience, was a campaign created for the rebrand and launch of luxury cruise company, Seabourn Yachts. Built around the lush experiences central to specific destinations, each piece of Rare Experience appealed to the sensory aspect of slipping into the skin of a new destination.


John James + Max Menath
John James
Casey Brewer

Art Direction
Design
Words